Comprehensive Food Solutions Tailored for Your Brand
From concept to commercialization, Insiya & Co. guides food brands through every phase of their journey. Discover how our expertise fuels growth and innovation, helping you stand out in today’s competitive market.
Product Innovation & Development
“Bringing Your Vision to Life”

At Insiya & Co., we push the boundaries of food product development, aligning your creations with consumer trends and market opportunities. Whether it’s developing clean-label products or crafting novel flavours, we support every step from concept to formulation. We help clients ideate, formulate, and create new food products that align with current market trends and consumer demands. Whether it’s crafting a unique flavour profile, creating a clean-label product, or developing a completely new food category, our innovation-driven approach ensures your brand stays ahead of the curve.
Key Offerings:
- New product development (NPD) – Formulation of new SKUs tailored to your target audience.
- Ingredient optimization for cost-efficiency and sustainability.
- Prototyping, recipe formulation, product testing and shelf – life extension.
- Sensory evaluation and shelf-life testing from NABL certified lab.
- Collaboration with your team to deliver end-to-end product development.
Market Trend Analysis & Strategy
“Unlocking Consumer Insights and Competitive Advantage”

Our Market analysis services provide in-depth insights into emerging trends, consumer behaviour, and industry shifts. This allows us to advise on strategic product positioning and marketing efforts that will maximise your brand’s reach and impact in a competitive landscape.
Key Offerings:
- Detailed trend analysis to guide product innovation with market analysis tools/softwares.
- Strategic advice on product positioning and market entry.
- Competitive analysis to identify growth opportunities and threats.
Process Improvement & Scale-Up
“Efficient Production for Maximum Impact”

From kitchen to factory floor, we help streamline your production processes, ensuring that the transition from small-scale to large-scale manufacturing is seamless. Our expertise in process optimization means your products maintain consistency, quality, and cost-efficiency at all stages.
Key Offerings:
- Guidance on scaling up from pilot batches to commercial production.
- Process refinement for cost-effective, high-yield manufacturing.
- Complete Standard Operating Procedures (SOPs) and Critical Control Points (CCPs) Setup.
- Ensuring consistency and quality during high-volume production.
- Seamless transition from a small-batch to commercial manufacturing.
Ingredient Sourcing & Optimization
“Sourcing the Best, Delivering the Finest”

We connect you to premium ingredient suppliers worldwide. Our extensive network ensures high-quality, sustainable, and cost-effective solutions that meet both your product needs and consumer demands.
Key Offerings:
- We specialize in sourcing the highest-quality ingredients while optimizing for cost and sustainability. Our global network of suppliers ensures that your products are made with the best ingredients, supporting both taste and environmental responsibility.
- Identification of cost-effective and sustainable ingredient options.
- Sourcing ingredients to enhance flavor, texture, and shelf stability.
- Advising on ethical sourcing practices and supply chain transparency.
Nutritional Analysis & Labelling
“Comprehensive Nutritional Profiling and Label Compliance”

Our team ensures that your products meet nutritional goals and adhere to regulatory standards. We provide thorough nutritional analysis and create accurate labelling that complies with local and international regulations, allowing your product to be market-ready with transparency and integrity.
Key Offerings:
- Nutritional analysis for precise content declaration.
- Label design that meets FDA, FSSAI, EU, and other global standards.
- Guidance on health claims, allergens, and dietary certifications.
Sensory Evaluation & Consumer Testing
“Turning Tasting into Insight”

Understanding your consumer is key to a product’s success. We conduct taste tests, sensory analysis, and focus groups to gauge consumer feedback on flavours, textures, and packaging. This ensures that your product is not only well-made but also resonates with your target audience.
Key Offerings:
- Sensory testing to evaluate taste, texture, aroma and overall profile.
- Evaluation Screenings – Preliminary Screening, Analytical(Objective), Hedonic(Subjective)
- Consumer feedback sessions to guide final product adjustments.
- Assistance with packaging design based on consumer preferences.
Sustainability & Ethical Sourcing Consulting
“Empower Your Brand with Eco-Friendly Solutions”

Today’s consumers expect sustainability. At Insiya & Co., we help brands implement eco-friendly practices, from sustainable packaging to ethically sourced ingredients, enhancing your product’s environmental impact and appeal.
Key Offerings:
- Sustainable packaging and ingredient sourcing
- Environmental impact assessments
- Ethical certifications (Fair Trade, Rainforest Alliance) and compliance support
- Carbon footprint reduction strategies
Global Regulatory Compliance
“Navigate Complex Food Regulations with Confidence”

With food regulations evolving worldwide, we ensure your products meet all necessary compliance standards. Our global expertise helps you stay compliant with food safety, labelling, and regulatory requirements across various regions, allowing you to expand into new markets seamlessly.
Key Offerings:
- Nutritional analysis and labelling compliance. (FDA, EFSA, etc.)
- Food safety certifications. (GFSI, HACCP, BRC)
- SOP and CCP setup for manufacturing excellence.
- Compliance audits for Exports in the US, EU, Asia, and Middle East.
Need Expert Guidance? Let’s Innovate Together!
Contact us at email@insiya.co.in